How to market your business using Facebook.

How to Make Facebook Your Social Media Marketing Wonderland

People spend a lot of time on social media, with at least 20 minutes a day on Facebook alone, according to Business Insider. A lot can be accomplished in those 20 minutes — lots of likes, shares and clicks. However, in order to gain these meaningful actions, your posts need to be engaging and entertaining. The following are five tips …

Digital marketing success

5 Proven Digital Marketing Strategies to Grow Your Business

You know your business needs marketing, but that doesn’t mean just trying everything you can. The biggest ad budget in the world won’t increase a bottom line without an in-depth plan that brings the customer from first exposure through to conversion. Here are five digital marketing tactics that when combined with an effective strategy, will produce an ROI worth investing …

email marketing tips

Email Marketing Done Right – What Every Business Needs to Know

As digital marketing strategies expand, most companies have some kind of email marketing program in place. However, many aren’t capitalizing on the essential trends and best practices that work to truly drive any type of ROI. If your brand is struggling to see a decent return from email marketing strategies, consider the following: Get Back to Basics Some basics to …

Content Marketing tips and tricks

5 Actionable Tips for Content Marketing Success

It’s no secret that your company won’t get far in today’s digital world without a true investment in content marketing. Unfortunately, it seems that brands have stopped putting as much emphasis on the importance of content, and content marketing has taken a backseat. It’s time for you to turn the tables on content marketing and bring it back to the …

2017 website optimization hacks

The Best Website Optimization Hacks for 2017

If you’ve been in business for any time at all, you probably have a good understanding of website optimization “basics”. However, online competition is growing at a rapid pace and taking website optimization to the next level will no longer be an option, but a necessity if you want to your brand to stand out from the competition. First and …

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Email Marketing 2017: How to Fix that Awful Open Rate.

The New Year has arrived, and with that comes the consistent barrage of email marketing messages consumers have come to dislike. With the average American receiving upwards of 50 email messages per day, businesses often wonder how they can break through the clutter? Below are several tips for getting your message across and turning your email campaigns into a money …

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Are you Making these 7 Major Website Design Mistakes?

In today’s digital age, not having an updated or user-friendly website can be the Achilles heel of your business. Most business owners find it a daunting task to create and manage a successful website, so here are seven common pitfalls to be sure to avoid. 1. Choosing the wrong designer – Prior to starting or redesigning your website, make sure …

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How to be a Marketing Ninja in 2016

As we enter the final two months of 2015, it can be easy for businesses to become wrapped up in holiday season… especially consumer based businesses. However, in order to stay ahead of the curve, now is the time that business owners should be planning their marketing strategies for next year! As the saying goes “Fail to plan, plan to …