email marketing tips

Email Marketing Done Right – What Every Business Needs to Know

As digital marketing strategies expand, most companies have some kind of email marketing program in place. However, many aren’t capitalizing on the essential trends and best practices that work to truly drive any type of ROI. If your brand is struggling to see a decent return from email marketing strategies, consider the following: Get Back to Basics Some basics to …

Video Marketing Trends, Tips and Best Practices

The future is now, at least as far as video marketing is concerned. More and more customers are looking for video as a way to learn about and engage with your brand, so you’re only helping make it easier for them by adding video! With Google owning YouTube, any videos that you post (and optimize) will automatically help your SEO. …